Although various interpretations have been given to it by different quarters, it was actually a publicity stunt used for launching Cine Blitz.
The whopping idea came from Russi Karanjia, and was masterminded by Rita Mehta, Russi Karanjia's daughter and the editor of Cine Blitz in conjunction with photographer Taiyeb Badshah .The initial venue chosen was near the Flora Fountain in Mumbai but got shifted to another venue when the initial results were not too satisfying.
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Protima Bedi running nude
This is Protima Bedi's streaking act.
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